STUDENT’S EVALUATION ON FACTORS INFLUENCING DECISIONS OF MAJORING IN HOTEL MANAGEMENT AT KIEN GIANG COLLEGE

The factors influencing students’ decisions during the selection of a subject major is important for the  development of colleges in Vietnam. This study aims to address the factors impacting the choices of students to select the ‘Hotel Management’ major, at Kien Giang College, Vietnam, and analyze the influence level of each factor. The results confirm four factors that impact the decisions of students studying the major in Hotel Management at Kien Giang College, which are: (1) Hobbies, previously acquired skills, and the availability of jobs in the current job market; (2) The prestige of the college; (3) The benefit of studying; and (4) Sponsor policies and the opportunity to enhance the students’ livelihoods. Based on the outcome, this study also provides further suggestions to attract more students to major in hotel management at Kien Giang Collegein the future.