上门送货的需求管理——文献综述

K. Wassmuth, C. Köhler, Niels A. H. Agatz, M. Fleischmann
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引用次数: 7

摘要

随着电子商贸的持续蓬勃发展,设计快捷有效的送货上门服务变得越来越重要。从物流的角度来看,上门送货尤其具有挑战性,因为它要求顾客在购买的商品送达时在场。为了方便交付,服务提供者和客户通常会约定一个特定的服务时间窗口。在设计服务产品时,服务提供者面临着客户偏好和可盈利的服务执行之间的复杂权衡。在本文中,我们将这些权衡映射到不同的规划层次和需求管理杠杆,并根据不同的需求管理决策构建和综合相应的文献。最后,指出了研究的空白和未来的研究方向,并讨论了不同规划层次之间的联系。
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Demand management for attended home delivery - A literature review
Given the continuing e-commerce boom, the design of efficient and effective home delivery services is increasingly relevant. From a logistics perspective, attended home delivery, which requires the customer to be present when the purchased goods are delivered, is particularly challenging. To facilitate the delivery, the service provider and the customer typically agree on a specific time window for service. In designing the service offering, service providers face complex trade-offs between customer preferences and profitable service execution. In this paper, we map these trade-offs to different planning levels and demand management levers, and structure and synthesize corresponding literature according to different demand management decisions. Finally, we highlight research gaps and future research directions and discuss the linkage of the different planning levels.
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