利用社交媒体作为促进媒体和在幕后传播信息的社会化

I. Saputra, I. M. B. Gautama, I. G. A. Pramitaresthi, K. Setyaningrum, K. Widyawati, Ni Komang Ayu Trinadi, Ni Luh Nyoman Sherina Devi, Putu Muliana Putra, I. G. N. A. B. Bramanta, Ni Putu Gita Meilyanjani, I. K. W. Adhityasaputra, I. P. W. Adh, I. G. N. W. Arsa
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引用次数: 1

摘要

2019冠状病毒病对社会各个部门都产生了重大影响,从卫生、经济到旅游。这种疾病的爆发和传播导致公众对清洁和健康生活行为(PHBS)的重要性缺乏认识。PHBS是社区可以通过个人、团体或整个社会来改善健康质量的一种努力。加上对社区活动的限制,特别是在经济领域,人们对中小微企业产品的购买力下降,尤其是在大朗村。因此,在这次社区服务中,UKM KSR-PMI Unit ITB STIKOM Bali以健康社会化和技术使用社会化的形式举办了社区服务。从广义上讲,这项活动分为健康社会化,旨在提高公众对保持清洁和健康生活方式(PHBS)重要性的认识,社会化使用社会媒体技术和电子商务,旨在改善和帮助大朗村的经济和中小微企业。这项由UKM KSR-PMI Unit ithb STIKOM Bali开展的活动对人们的理解产生了相当大的良好影响,这可以从问卷的百分比结果中看出。从这个活动中,88%的参与者能够理解直接给出的社会化材料。
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Sosialisasi Pemanfaatan Media Sosial Sebagai Media Promosi Serta Penyebaran Informasi di Desa Dalang
COVID-19 has had a major impact on all sectors of society, starting from health, the economy, and tourism. The outbreak of the spread of this disease causes a lack of public awareness of the importance of clean and healthy living behavior (PHBS). PHBS is an effort that can be made by the community to improve the quality of health through individuals, groups, or society at large. As well as the restrictions on community activities, especially in the economic sector, the people's purchasing power decreases for MSME products, precisely in Dalang Village. Therefore, in this community service, UKM KSR-PMI Unit ITB STIKOM Bali held community service in the form of health socialization and socialization of the use of technology. Broadly speaking, this activity is divided into health socialization which aims to increase public awareness of the importance of maintaining a Clean and Healthy Lifestyle (PHBS) and socialization of the use of social media technology and e-commerce which aims to improve and help the economy and MSMEs in Dalang Village. . This activity that has been carried out by UKM KSR-PMI Unit ITB STIKOM Bali has a fairly large and good impact on people's understanding which can be seen from the results of the percentage of questionnaires. From this activity 88% showed that participants had understood the socialization material that had been given directly.
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