{"title":"零食产品品牌的重要性","authors":"Teng Berlianty, Agustina Balik, Triska Demmatacco","doi":"10.15294/jphi.v5i1.50423","DOIUrl":null,"url":null,"abstract":"The use of brands on the packaging of snack products (chips) to mark the product, as a means of promotion, to show the quality of the product and the origin of the product. Legal counseling on trademarks was delivered by a lecturer in the civil section of the Unpatti Faculty of Law to the Wotay Village community as an effort to provide education on the importance of using brands. In addition, using a mark provides guarantees of legal protection for business actors/mark owners through online trademark registration at the Ministry of Law and Human Rights, Directorate General of Intellectual Property Rights.","PeriodicalId":31596,"journal":{"name":"Jurnal Pengabdian Kepada Masyarakat Indonesian Journal of Community Engagement","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2022-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Pentingnya Penggunaan Merek Untuk Produk Makanan Ringan (Keripik) Bagi Masyarakat\",\"authors\":\"Teng Berlianty, Agustina Balik, Triska Demmatacco\",\"doi\":\"10.15294/jphi.v5i1.50423\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The use of brands on the packaging of snack products (chips) to mark the product, as a means of promotion, to show the quality of the product and the origin of the product. Legal counseling on trademarks was delivered by a lecturer in the civil section of the Unpatti Faculty of Law to the Wotay Village community as an effort to provide education on the importance of using brands. In addition, using a mark provides guarantees of legal protection for business actors/mark owners through online trademark registration at the Ministry of Law and Human Rights, Directorate General of Intellectual Property Rights.\",\"PeriodicalId\":31596,\"journal\":{\"name\":\"Jurnal Pengabdian Kepada Masyarakat Indonesian Journal of Community Engagement\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2022-05-31\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Jurnal Pengabdian Kepada Masyarakat Indonesian Journal of Community Engagement\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.15294/jphi.v5i1.50423\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Jurnal Pengabdian Kepada Masyarakat Indonesian Journal of Community Engagement","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.15294/jphi.v5i1.50423","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Pentingnya Penggunaan Merek Untuk Produk Makanan Ringan (Keripik) Bagi Masyarakat
The use of brands on the packaging of snack products (chips) to mark the product, as a means of promotion, to show the quality of the product and the origin of the product. Legal counseling on trademarks was delivered by a lecturer in the civil section of the Unpatti Faculty of Law to the Wotay Village community as an effort to provide education on the importance of using brands. In addition, using a mark provides guarantees of legal protection for business actors/mark owners through online trademark registration at the Ministry of Law and Human Rights, Directorate General of Intellectual Property Rights.