基于多平台的数字市场设计:普雷莱特村中小微企业产品营销与销售媒介

Taufiq Kamal, Zulfatun Ruscitasari, Yana Hendriana, Wahma Ravenna Rafail
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引用次数: 0

摘要

目的:本研究旨在设计一个基于多平台的数字市场,帮助农村中小微企业(Micro, Small, Medium Enterprises)营销和销售其产品,以提高中小微企业的竞争力。设计/方法论/方法:Ngedolke.com数字平台的设计采用了设计思维策略。本研究使用黑盒方法来测试所开发应用程序的功能适用性。发现/结果:本研究的分析与系统设计,可用于Ngedolke.com数位平台的开发。因此,它可以用于进一步开发系统。原创性/价值/技术水平:本研究与以往研究的不同之处在于使用了设计思维策略的系统设计。此外,所使用的技术是基于多平台的。
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Multiplatform-Based Digital Market Designs as Marketing and Sales Media of MSME Products in Pleret Village
Purpose : This study aims to design a multiplatform-based digital market to help rural MSMEs (Micro, Small, Medium Enterprises) market and sell their products in order to increase the competitiveness of MSMEs.Design/methodology/approach : The design of the digital platform of Ngedolke.com used a design thinking strategy. This study used the black box method to test the functional suitability of the developed application.Findings/result : This study produces an analysis and system design that is used to develop the digital platform of Ngedolke.com. Thus, it can be used to develop the system further.Originality/value/state of the art : The difference between this study and previous studies lies in the use of system design of a design thinking strategy. Besides, the technology used is multiplatform-based.
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审稿时长
24 weeks
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