书评:战略性社交媒体管理理论与实践,作者:凯伦·萨瑟兰

Regina Luttrell
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引用次数: 0

摘要

讲故事(Judy Fahys的章节)、纪录片(Valenti的章节)和推特(Bud Ward的章节),以令人信服的方式分享环境新闻。第二部分介绍美国的环境新闻。普利策奖得主雷·泰森描述了对拉夫运河的报道,在那里,毫无戒心的房主的社区和生活被有毒排放物所颠覆。在这一节中,还有其他一些巨人写的章节,比如Len Ackland描述了他对Rocky Flats(距离科罗拉多州丹佛市16英里)现已关闭的核弹工厂的报道。也许最让人大开眼界的部分是第三到第六部分,来自世界各地的环境记者——英国、欧洲、乌克兰、俄罗斯、亚洲、澳大利亚、非洲、中东和南美——描述了他们的挑战和胜利。通过这本书,我了解了姬莉在中国的环境报道、玛丽安娜在乌克兰的环境报道和小西雅子在日本的环境报道。世界范围内环境新闻的重要性越明显,就越容易被理解。这本书教育和激励我们了解环境危险,以便我们解决它们。
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Book Review: Strategic Social Media Management Theory and Practice, by Karen Sutherland
storytelling (Judy Fahys’ chapter), documentaries (Valenti’s), and tweets (Bud Ward’s) to share environmental news in compelling ways. Part II covers environmental journalism in the United States. Pulitzer-Prize winner Rae Tyson describes reporting Love Canal, where unsuspecting homeowners had their neighborhoods and lives upended by toxic emissions. Also in this section are chapters by other giants such as Len Ackland describing his coverage of the now-closed nuclear bomb factory at Rocky Flats, 16 miles from Denver, Colorado. Perhaps the most eye-opening sections are parts III through VI, where environmental journalists from around the world—the U.K., Europe, Ukraine, Russia, Asia, Australia, Africa, the Middle East, and South America—describe their challenges and triumphs. This volume introduced me to Ji Li’s environmental reports in China, Mariana Verbovska’s in Ukraine, and Masako Konishi’s in Japan. The more the importance of environmental news is felt worldwide, the more it may be understood. This volume educates and inspires us to learn about environmental dangers so we address them.
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来源期刊
Journalism and Mass Communication Educator
Journalism and Mass Communication Educator Social Sciences-Communication
CiteScore
3.70
自引率
0.00%
发文量
28
期刊介绍: Established in 1944, Journalism & Mass Communication Educator (JMCE) addresses the professional needs of the journalism and mass communication educator and administrator on both collegiate and secondary levels. Publishing quarterly, JMCE is the largest, highest circulation, and oldest of any scholarly journal in the world devoted to education in journalism, public relations, advertising, mass communication, media studies and related fields. Featured articles include: • teaching techniques • new courses and technology to help promote excellence in the classroom • statistical information on student enrollments and career interests • trends in curriculum design • surveys and opinion polls
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