韩国与西方研发之比较:新产品开发的项目选择因素

Ilyong Kim, Chiyong Kim
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引用次数: 6

摘要

对过去影响工业新产品研发项目成败的因素进行了探讨。韩国的成功和失败因素与西方国家不同。提出了一个基于实证的R&D项目选择模型。研究了与模型相关的因素和权重,并提供了在韩国成功完成研发项目的含义和指导方针。研究结果表明,潜在市场的大小对研发项目的成功至关重要。然而,市场准入的难易程度对研发项目的成功并不重要。项目/公司资源兼容性是最重要的因素。
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Comparison of Korean of Western R&D: project selection factors for new production development
The factors that affected the success or failure of R&D projects for new industrial products in the past have been explored. The success and failure factors in Korea are shown to be different from those of western countries. An empirically based selection model of R&D projects is demonstrated. Factors and weights pertaining to the model are examined, and implications and guidelines on accomplishing R&D projects successfully in Korea are provided. The results indicate that the magnitude of the potential market is important for the success of R&D projects. However, the ease of market entry is not important to the success of the R&D projects. It is also observed that project/company resource compatibility is the most important factor.<>
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