The relationship between socio – demographic factors and the assessment of personal finance management applications during the COVID period in Vietnam

The research is carried out with the purpose of identifying whether and to what extent socio – demographic factors are related to the assessment of personal finance management applications. The authors collected a sample of 512 respondents via an online survey in Vietnam. The architecture of the article included: the transparency, intuitiveness, functionality, and faults of the application, whether it the meets financial needs of customers, the level of satisfaction with the application as well as the introduction to other people, the benefits and also disadvantages of the application, and the use of personal financial management application during the COVID – 19 period. The study demonstrated that users would use banking applications rather than financial managers offered by non – banking organizations. The findings indicate that the applications are transparent, well – organized, and intuitive and the examined people are pleased with using them. The coronavirus pandemic has opened room for finding challenges in remote financial services, such as the potential risk of information security, the complexity of installing and using the applications, and many more.