{"title":"化妆品在波兰市场的流通体系——以产品安全和质量方面的选定公司为例","authors":"S. Augustyn, M. Kawińska.","doi":"10.1051/matecconf/202337502005","DOIUrl":null,"url":null,"abstract":"The distribution system of a selected company was analysed against the background of the cosmetics market in Poland, indicating changes in distribution channels. The profile of the company was presented, describing the company’s statutory objectives, organizational structure, distribution channels, product catalogue and control and quality system. An analysis of the distribution of competing companies was carried out, indicating their market position. An assessment of the selected company was made, indicating its strengths and weaknesses and formulating opportunities and threats. Directions for the development of the distribution system of the enterprise under analysis were proposed including in terms of product safety and quality.","PeriodicalId":18309,"journal":{"name":"MATEC Web of Conferences","volume":"1 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"System of Distribution of Cosmetic Products on Polish Market on Example of Selected Company in Safety and Quality of Products Aspect\",\"authors\":\"S. Augustyn, M. Kawińska.\",\"doi\":\"10.1051/matecconf/202337502005\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The distribution system of a selected company was analysed against the background of the cosmetics market in Poland, indicating changes in distribution channels. The profile of the company was presented, describing the company’s statutory objectives, organizational structure, distribution channels, product catalogue and control and quality system. An analysis of the distribution of competing companies was carried out, indicating their market position. An assessment of the selected company was made, indicating its strengths and weaknesses and formulating opportunities and threats. Directions for the development of the distribution system of the enterprise under analysis were proposed including in terms of product safety and quality.\",\"PeriodicalId\":18309,\"journal\":{\"name\":\"MATEC Web of Conferences\",\"volume\":\"1 1\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"MATEC Web of Conferences\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1051/matecconf/202337502005\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"MATEC Web of Conferences","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1051/matecconf/202337502005","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
System of Distribution of Cosmetic Products on Polish Market on Example of Selected Company in Safety and Quality of Products Aspect
The distribution system of a selected company was analysed against the background of the cosmetics market in Poland, indicating changes in distribution channels. The profile of the company was presented, describing the company’s statutory objectives, organizational structure, distribution channels, product catalogue and control and quality system. An analysis of the distribution of competing companies was carried out, indicating their market position. An assessment of the selected company was made, indicating its strengths and weaknesses and formulating opportunities and threats. Directions for the development of the distribution system of the enterprise under analysis were proposed including in terms of product safety and quality.
期刊介绍：
MATEC Web of Conferences is an Open Access publication series dedicated to archiving conference proceedings dealing with all fundamental and applied research aspects related to Materials science, Engineering and Chemistry. All engineering disciplines are covered by the aims and scope of the journal: civil, naval, mechanical, chemical, and electrical engineering as well as nanotechnology and metrology. The journal concerns also all materials in regard to their physical-chemical characterization, implementation, resistance in their environment… Other subdisciples of chemistry, such as analytical chemistry, petrochemistry, organic chemistry…, and even pharmacology, are also welcome. MATEC Web of Conferences offers a wide range of services from the organization of the submission of conference proceedings to the worldwide dissemination of the conference papers. It provides an efficient archiving solution, ensuring maximum exposure and wide indexing of scientific conference proceedings. Proceedings are published under the scientific responsibility of the conference editors.
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