{"title":"“印度超本地食品杂货配送行业的出现:Dunzo v/s Blinkit”","authors":"Nirmit Sanghi, Krishna Chandra Balodi, Vivek Gupta","doi":"10.1177/20438869231151449","DOIUrl":null,"url":null,"abstract":"This case details the evolution of the Hyperlocal Grocery Delivery Industry in India and a comparative analysis between Dunzo and Blinkit. The case describes the macro and industry level imperatives, growth drivers and competitive dynamics, and the resultant evolution of alternate business models. In an emerging economy context traditionally characterized by institutional voids, technological and infrastructural challenges, and a lack of entrepreneurial resources, the evolution, proliferation, and growth of the Hyperlocal Delivery business model makes for an intriguing story. We intend to make readers aware of the industry dynamics and allow them to use strategy, technological innovation, and the fundamentals of platform businesses frameworks from strategy, innovation, and platform businesses domains to evaluate the value proposition and offering that these firms have for consumers and the operational model to craft winning strategies in this emerging industry.","PeriodicalId":37921,"journal":{"name":"Journal of Information Technology Teaching Cases","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2023-01-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":"{\"title\":\"“The emergence of the Indian hyperlocal grocery delivery industry: Dunzo v/s Blinkit”\",\"authors\":\"Nirmit Sanghi, Krishna Chandra Balodi, Vivek Gupta\",\"doi\":\"10.1177/20438869231151449\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This case details the evolution of the Hyperlocal Grocery Delivery Industry in India and a comparative analysis between Dunzo and Blinkit. The case describes the macro and industry level imperatives, growth drivers and competitive dynamics, and the resultant evolution of alternate business models. In an emerging economy context traditionally characterized by institutional voids, technological and infrastructural challenges, and a lack of entrepreneurial resources, the evolution, proliferation, and growth of the Hyperlocal Delivery business model makes for an intriguing story. We intend to make readers aware of the industry dynamics and allow them to use strategy, technological innovation, and the fundamentals of platform businesses frameworks from strategy, innovation, and platform businesses domains to evaluate the value proposition and offering that these firms have for consumers and the operational model to craft winning strategies in this emerging industry.\",\"PeriodicalId\":37921,\"journal\":{\"name\":\"Journal of Information Technology Teaching Cases\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-01-20\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"1\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Information Technology Teaching Cases\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1177/20438869231151449\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"Social Sciences\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Information Technology Teaching Cases","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1177/20438869231151449","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"Social Sciences","Score":null,"Total":0}
“The emergence of the Indian hyperlocal grocery delivery industry: Dunzo v/s Blinkit”
This case details the evolution of the Hyperlocal Grocery Delivery Industry in India and a comparative analysis between Dunzo and Blinkit. The case describes the macro and industry level imperatives, growth drivers and competitive dynamics, and the resultant evolution of alternate business models. In an emerging economy context traditionally characterized by institutional voids, technological and infrastructural challenges, and a lack of entrepreneurial resources, the evolution, proliferation, and growth of the Hyperlocal Delivery business model makes for an intriguing story. We intend to make readers aware of the industry dynamics and allow them to use strategy, technological innovation, and the fundamentals of platform businesses frameworks from strategy, innovation, and platform businesses domains to evaluate the value proposition and offering that these firms have for consumers and the operational model to craft winning strategies in this emerging industry.
期刊介绍:
The Journal of Information Technology Teaching Cases (JITTC) provides contemporary practical case materials for teaching topics in business and government about uses and effectiveness of technology, the organisation and management of information systems and the impacts and consequences of information technology. JITTC is designed to assist academics, scholars, and teachers in universities and other institutions of executive education, as well as instructors of organizational training courses. Case topics include but are not restricted to: alignment with the organization, innovative uses of technology, emerging technologies, the management of IT, including strategy, business models, change, infrastructure, organization, human resources, sourcing, system development and implementation, communications, technology developments, technology impacts and outcomes, technology futures, national policies and standards.