电子商务促进中小企业的发展

I. Budiarti, A. M Akbar
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引用次数: 3

摘要

本研究旨在确定电子商务的存在对中小企业的感知影响,以及中小企业(SMEs)业务如何向电子商务发展。本研究采用描述法和文献回顾法,访谈法、阅读法和引用法。通过对中小企业的研究,可以证明,随着电子商务的发展,中小企业变得越来越先进,越来越发达。这项研究的结果是,中小企业可以利用技术进步,通过电子商务营销和发展他们的业务,从而创造了许多产品或服务创新。
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E-commerce for the Development of Small Medium Enterprises
This study aims to determine the perceived influence of the existence of e-commerce for SMEs and how the development of Small and Medium Enterprises (SMEs) businesses towards e-commerce. This study used descriptive method and literature review with interviews, reading, and quoting. After conducting research on SMEs, it had been proven that with e-commerce, SMEs had become more advanced and increasingly developed. The results of this study were technological advances can be utilized by SMEs to market and develop their business through e-commerce so that many product or service innovations are created.
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