Increase Your Impact: Writing Tips to Reach a Broader Audience

better, as it mentions that the properties are optical and that different particle sizes are included. The third Title, however, incorporates all of these descriptors (with even greater specificity) while also being more intriguing. The third Title is most likely to appeal to a larger number of readers. Abstract. The Abstract provides a summary of the article and is often limited to 150 − 250 words. While this may seem like a lot of text, it is actually quite short when considering all aspects of an article that could be summarized! Authors sometimes focus almost exclusively on the technical content so that all of the results are adequately described. It is always important to include the key results in the Abstract, of course, but if one of the goals of a paper is also to appeal to a broader audience, it is important to draw in additional readers by providing context that specialists in the field may not need. Including a one-line