SIIR: Symmetrical Information Interaction Modeling for News Recommendation.

Abstract

Accurate matching between user and candidate news plays a fundamental role in news recommendation. Most existing studies capture fine-grained user interests through effective user modeling. Nevertheless, user interest representations are often extracted from multiple history news items, while candidate news representations are learned from specific news items. The asymmetry of information density causes invalid matching of user interests and candidate news, which severely affects the click-through rate prediction for specific candidate news. To resolve the problems mentioned above, we propose a symmetrical information interaction modeling for news recommendation (SIIR) in this article. We first design a light interactive attention network for user (LIAU) modeling to extract user interests related to the candidate news and reduce interference of noise effectively. LIAU overcomes the shortcomings of complex structure and high training costs of conventional interaction-based models and makes full use of domain-specific interest tendencies of users. We then propose a novel heterogeneous graph neural network (HGNN) to enhance candidate news representation through the potential relations among news. HGNN builds a candidate news enhancement scheme without user interaction to further facilitate accurate matching with user interests, which mitigates the cold-start problem effectively. Experiments on two realistic news datasets, i.e., MIND and Adressa, demonstrate that SIIR outperforms the state-of-the-art (SOTA) single-model methods by a large margin.