Comparing the Discussion of Telehealth in Two Social Media Platforms: Social Listening Analysis.

Catherine C Shoults, Leah Dawson, Corey Hayes, Hari Eswaran
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引用次数: 1

Abstract

Background: Social media is used as a source of information and platform to discuss health care; however, there is little research on discussion of telehealth in social media. Past research has looked at individual platforms, but a comparison of discussion on two platforms (Reddit and Twitter) has not been performed. Understanding telehealth-related social media discourse and the differences between platforms may provide insights into how telehealth is characterized online and which platforms provide patient perspectives. The COVID-19 pandemic provides a unique case study to examine how social media users approached both Reddit and Twitter during an international health crisis. This study used natural language processing tools and two social media platforms to (1) characterize and contrast each platform's telehealth-related posts according to themes and (2) assess the frequency of telehealth and telehealth-related terms posts before and during the onset of the COVID-19 pandemic.

Methods: We collected 6 years (2016 through 2021) of social media posts from Twitter and Reddit. The themes of the corpus were extracted using hashtags, subreddits, and Latent Dirichlet Allocation (LDA) and were analyzed using descriptive statistics.

Results: Both Twitter and Reddit showed exponential growth in the use of the term "telehealth" and telehealth-related terms in early 2020. The use of telehealth-related terms and discussion of COVID-19 coincided in both social media sites; however, other themes were discussed, including how to use telehealth. Reddit LDA clusters showed greatest usage of "telehealth" when associated with using or suggesting telehealth for receiving therapy, counseling, or psychoanalysis while Twitter focused on sharing telehealth news, products, and services.

Discussion: Twitter and Reddit had extensive growth in the use of telehealth-related terms after the COVID-19 pandemic. Twitter and Reddit showed themes connecting COVID-19 to telehealth, especially in reference to services, therapy, and counseling, however, Reddit had more discussion suggesting use of telehealth services or requesting peer insights into how to use telehealth as compared with Twitter, which appeared more focused on telehealth as a business or product.

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两种社交媒体平台对远程医疗讨论的比较:社交倾听分析
背景:社交媒体被用作讨论卫生保健的信息来源和平台;然而,在社交媒体上讨论远程医疗的研究很少。过去的研究着眼于单个平台,但没有对两个平台(Reddit和Twitter)上的讨论进行比较。了解与远程健康相关的社交媒体话语和平台之间的差异,可能有助于了解在线远程保健的特点以及哪些平台提供了患者的观点。COVID-19大流行提供了一个独特的案例研究,可以研究社交媒体用户在国际卫生危机期间如何接触Reddit和Twitter。本研究使用自然语言处理工具和两个社交媒体平台(1)根据主题对每个平台的远程医疗帖子进行表征和对比,(2)评估在COVID-19大流行爆发之前和期间远程医疗和远程健康相关术语帖子的频率。方法:我们收集了Twitter和Reddit上6年(2016年至2021年)的社交媒体帖子。使用hashtag、subreddits和Latent Dirichlet Allocation (LDA)提取语料库的主题,并使用描述性统计进行分析。结果:2020年初,Twitter和Reddit的“远程医疗”和远程健康相关术语的使用都呈指数级增长。在这两个社交媒体网站上,远程健康相关术语的使用和对COVID-19的讨论是一致的;不过,也讨论了其他主题,包括如何使用远程保健。Reddit LDA集群显示,当使用或建议远程医疗接受治疗、咨询或精神分析时,“远程医疗”的使用率最高,而Twitter则专注于共享远程医疗新闻、产品和服务。讨论:在2019冠状病毒病大流行之后,Twitter和Reddit上远程健康相关术语的使用大幅增加。Twitter和Reddit展示了将COVID-19与远程医疗联系起来的主题,特别是在服务、治疗和咨询方面,然而,与Twitter相比,Reddit有更多的讨论建议使用远程医疗服务或要求同行了解如何使用远程医疗,而Twitter似乎更关注远程医疗作为一种业务或产品。
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Correction to : “A Prioritized Patient-Centered Research Agenda to Reduce Disparities in Telehealth Uptake:Results from a National Consensus Conference” by Kristin L. Rising et al. Telemed Report 2023;4(1): 387–395; doi: 10.1089/tmr.2023.0051 The Impact of Waiting Times on Behavioral Outcomes for Children with Otitis Media: Results from an Urban Ear, Nose, and Throat Telehealth Service Factors Associated with the Digital Patient Experience of Virtual Care Across Specialties. Telemedicine in Brazil: Teleconsultations at the Largest University Hospital in the Country. Achieving Digital Health Equity by Personalizing the Patient Experience.
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