A Study on Screen Translation Criteria from the Perspective of the Audience

Abstract

Under the background of globalization, the society has seen an increasing need for cultural exchange. As bridges between different languages, translations are needed for different occasions. Screen translation is a relatively new discipline in translation studies. Especially with the booming of the TV shows in Western countries, which have gained popularity all over the world, screen translation studies become more necessary. This paper discusses the features of subtitling and dubbing translation from the audience's perspective, and the ultimate purpose of this study is to formulate a set of criteria for screen translation in general, based on these features.