PERFORMANCE EFFECTS OF COOPERATION AND COMPETITION INTENSITY IN INTERNATIONAL EDUCATION FOR TRADITIONAL CHINESE MEDICINE

Abstract

Since the 1990s, internationalization of the traditional Chinese medicine (TCM) has been receiving growing popularity among the general public. International education in the field of TCM has also contributed to the internationalization of TCM with its long history and broader impacts outside China. The international education in traditional Chinese medicine has greatly promoted traditional Chinese medicine overall. However, there are only a few scientific studies on the mechanisms, development logic and evolution path in this field. This paper carries out the empirical analysis based on the literature to explain the research significance, putting forward the policy suggestions, and discussing the directions for further research.