Predicting Factors Influencing Online Gaming Towards Effective Decision Making among Filipinos: A Structural Equation Modeling Approach

Bianca Mercy Cinco, Crissen Ann Ico, Franz Jmarc Tabafunda, Kyla Louise Uy, Y. Kurata
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Abstract

Online gaming is a popular pastime for people of all ages, with most players using their mobile devices or going online to play with their game consoles. It has been a prospering industry in the Philippines, especially since the beginning of the COVID-19 pandemic. The study aims to identify how online gaming influences Filipino gamers' effective decision-making, incorporating the Theory of Planned Behavior and Behavioral Decision Theory utilizing the structural equation modeling approach. A self-administered survey was conducted in the study and identified variables such as Cognitive Flexibility, Personality, Online Game Strategies, Certainty, Uncertainty, Subjective Norms, Behavioral Intention, and Attitude as significant factors affecting the perceived decision-making among Filipino online game players. Findings may serve as input to gaming developers in software and game development. This paper is the first study to analyze the factors affecting effective decision-making among Filipino online game players.
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预测网络游戏对菲律宾人有效决策的影响因素:结构方程建模方法
网络游戏是所有年龄段的人都喜欢的消遣方式,大多数玩家使用他们的移动设备或上网玩他们的游戏机。在菲律宾,这是一个繁荣的行业,特别是自2019冠状病毒病大流行开始以来。本研究结合计划行为理论和行为决策理论,运用结构方程建模方法,探讨网络游戏如何影响菲律宾玩家的有效决策。本研究以菲律宾网游玩家为研究对象,通过问卷调查,发现认知弹性、个性、网游策略、确定性、不确定性、主观规范、行为意向和态度等变量是影响菲律宾网游玩家感知决策的重要因素。这些发现可以作为软件和游戏开发人员的输入。本文首次对影响菲律宾网络游戏玩家有效决策的因素进行了研究。
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