Sustainable employment in India by crowdsourcing enterprise tasks

Abstract

This paper explains how crowdsourcing would constitute for a promising and a successful alternate business model in India, especially at the juncture where the advantages of outsourcing is beginning to fade. The success of this alternate business model depends on the solutions for two challenges -- by taking work to people to leverage large educated population in India and making enough work available for the workforce to work and earn. Though solution to the first challenge is implicitly available through increasing penetration of Information and Communication Technologies (ICT) in India, the second challenge requires enough tasks to be available by enabling business organizations to adopt crowdsourcing. Since enterprise tasks are not readily crowdsourcable owing to security, compliance and contractual reasons, this paper proceeds to describe an end to end system which encompasses technical solutions that could help crowdsourcing business tasks, by tactfully overcoming the existing business constraints. For business tasks, we consider Insurance Claim Form Digitization which is one of the most common tasks taken up by outsourcing enterprises.