ART THROUGH THE PRISM OF CULTURAL NEWS PROGRAM

Abstract

Public broadcasters have the professional responsibility and legal obligation to report on topics of public interest, including topics related to culture and, more specifically, arts, in order to meet communication needs of people, as reflected in the three main roles of the media: information, education and entertainment. In this paper, the authors investigated whether and to what an extent the Cultural News Program of Serbian Radio and Television reports on different types of arts, the achievements of artists and their works, the cultural policy of Serbia, and whether this program meets one of the basic objectives of journalism – education. The results of the monitoring clearly indicated that diverse and different types of art were reported on, but they also showed that there was marginalization of topics related to cultural policy.