Promoting Mobile Health Adoption to Hospital Patients Through Social Influencers: A Multi-Group Analysis Among Patients With High vs. Low Hospital Usage

D. Lee, G. C. Chong
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引用次数: 1

Abstract

Mobile health (mHealth) plays a key role in improving healthcare interventions by engaging patients in healthcare management. Still, there is a paucity of empirical studies on the extent to which mHealth adoption could be effectively promoted via social influencers (clinicians, caretakers, or other patients) who have shown to significantly influence health-related behaviors of patients. A multi-group analysis of 253 hospital patients revealed that while social influencers have a strong influence on mHealth adoption, the effect only exists among patients who have high hospital usage. Even so, the positive relationship between technology-related factors including perceived quality of mHealth interventions and opinions on mHealth, patients’ personal motivation to adoption, and patients’ adoption intention are not affected by their hospital usage frequency. Insights on forward-looking recommendations and practical implications on mHealth promotion are highlighted. KeyWoRdS Digital Health Intervention, Health Communication, Hospital Mobile Apps, mHealth, Mobile Health
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通过社会影响者促进医院患者对移动医疗的采用:对医院使用率高与低的患者的多组分析
移动医疗(mHealth)通过让患者参与医疗保健管理,在改善医疗保健干预措施方面发挥着关键作用。尽管如此,在多大程度上可以通过社会影响者(临床医生、护理人员或其他患者)有效地促进移动医疗的采用,目前还缺乏实证研究,这些社会影响者已显示出对患者健康相关行为的显著影响。一项针对253名医院患者的多组分析显示,虽然社会影响者对移动医疗的采用有很强的影响,但这种影响只存在于医院使用率高的患者中。即便如此,与技术相关的因素(包括移动医疗干预措施的感知质量和对移动医疗的看法)、患者采用移动医疗的个人动机和患者采用移动医疗的意愿之间的正相关关系并不受其医院使用频率的影响。重点介绍了对移动医疗推广的前瞻性建议和实际影响的见解。关键词:数字健康干预,健康传播,医院移动应用,移动医疗,移动医疗
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