Praktik Baik Manajemen Menuju Usaha Mikro, Kecil dan Menengah (UMKM) Mandiri dan Produktif di Kampung Bulak Timur, Kelurahan Cipayung, Kota Depok, Jawa Barat

Bernadin Dwi Mardiatmi, Anita Nopiyanti, Anggi Angga Resti
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引用次数: 1

Abstract

Abstract Purpose: to provide education to MSME business actors on good management practices in managing and determine MSME management models that can realize good management practices as an effort to improve MSME management performance. This management model contains aspects of company management, namely marketing management, production management, financial management, and human resource management. Method: The method used is to provide education and literacy about good managerial practices. The material provided includes general management and human resources, production management, financial management, and marketing management. In measuring the level of understanding of participants before giving the material and filling out the post-test after the material is given. In addition, questionnaires were filled out to develop participants' understanding of good management practices using analytical indexes. Results: The result of this study is an increase in understanding of management practices as seen from the increase in the average pre-test of 5.56, increasing in the post-test to 7.31. MSMEs actors understand the material provided on general management and human resources, production management, financial management, and marketing management. Based on the index analysis, the participants' level of understanding of the material on human resource management, marketing management, production management, and financial management is in the high category. Conclusions: Educational and literacy activities about good management practices can increase partners' knowledge about aspects of business management and can put this knowledge into practice in business progress.
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摘要目的:对中小微企业经营主体进行良好管理实践教育,确定能够实现良好管理实践的中小微企业管理模式,提高中小微企业管理绩效。这种管理模式包含了公司管理的各个方面,即营销管理、生产管理、财务管理和人力资源管理。方法:使用的方法是提供关于良好管理实践的教育和素养。提供的材料包括一般管理和人力资源、生产管理、财务管理和营销管理。在提供材料之前测量参与者的理解水平,并在材料提供后填写后测。此外,问卷的填写,以发展参与者的理解良好的管理实践使用分析指标。结果:本研究的结果是对管理实践的理解有所增加,从前测平均增加5.56分,后测平均增加7.31分。中小微企业参与者理解提供的一般管理和人力资源、生产管理、财务管理和营销管理方面的材料。从指标分析来看,参会者对人力资源管理、营销管理、生产管理、财务管理等方面的资料理解程度较高。结论:关于良好管理实践的教育和扫盲活动可以增加合作伙伴对企业管理方面的知识,并可以将这些知识应用于业务进展。
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