Research on E-commerce Development of Small and Medium-sized Enterprises Under the Background of Internet +

Wenwen Ma, Dongqing Liu
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引用次数: 2

Abstract

In the "Internet +" environment, e-commerce has shown a very strong momentum of development. At present, all countries are very concerned about the international trade of e-commerce. Through the Internet, small and medium-sized enterprises can keep up with the international market as soon as possible and quickly grasp the global market demand. As a result, the possibility of small and medium-sized enterprises fighting for foreign trade transactions is greatly improved. At the same time, the active development of e-commerce under the "Internet +" environment not only greatly reduces the transaction costs of SMEs, but also helps their products maintain a price advantage in market competition. This article focuses on analyzing the problems of SMEs in the development of e-commerce under the background of "Internet +". In response to existing problems, reasonable suggestions are made.
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互联网+背景下中小企业电子商务发展研究
在“互联网+”环境下,电子商务呈现出非常强劲的发展势头。目前,各国都非常关注电子商务的国际贸易。通过互联网,中小企业可以尽快跟上国际市场,快速把握全球市场需求。因此,大大提高了中小企业争夺外贸交易的可能性。同时,“互联网+”环境下电子商务的积极发展,不仅大大降低了中小企业的交易成本,也有助于其产品在市场竞争中保持价格优势。本文重点分析了“互联网+”背景下中小企业在电子商务发展中存在的问题。针对存在的问题,提出合理化建议。
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