The Development Trend of the Confectionery Market of the Russian Federation

Abstract

Ensuring the production of high-quality and competitive products is a strategic task of the national economy, on which the pace of industrial development of the country and its national prestige depend [1,2]. One of the highly competitive industries in the Russian Federation is the confectionery industry, which produces a large range of confectionery products. In modern conditions of growing competition, the confectionery market must be flexible and be able to adapt to the consumer. To effectively regulate the production of confectionery products, it is necessary to analyze the production volumes of these products for a long time, as well as to estimate consumption volumes. Today it is very important for the Russian economy, in particular for the enterprises themselves, to establish the level of exports and imports of confectionery. Analyzed per capita consumption of confectionery. The article presents an analysis of the Russian confectionery market for 2013-2018. The main manufacturers and types of their products are presented. Keywords-market, confectionery, production dynamics, export and import, Russian Federation