The Managerial Tasks and Coping Strategies of Community Social Service Provider

Abstract

What are the tasks for improving the effects of community social service provision, and how should we solve these? This study approaches the question with the case analysis of Jeju National University Sorieoulim Music Mentoring Center. Considered as the top community social service provider, Sorieoulim started the music mentoring service for adolescents since 2009. They are currently facing managerial tasks caused by the open service registration system and the emergence of similar services, including recruitment of new service users and competent music teachers, service provision in remote communities, and profitability improvement. In effort to address these management issues, Sorieoulim is implementing various coping strategies, such as rural area service expansion, public relations improvement, alliance expansion, pay raise, motivation increase, cost reduction, and revenue diversification. This paper shows the following conclusion, implication and suggestion: ●The dynamic capability for transforming resources and managerial abilities has a positive effect in coping with rapidly changing environments. ●The resource-based view can be applied to small social service providers and the managerial ability is a more important determinant in performance improvement. ●A new policy that ensures quality service through a service expense increase, stricter registration requirements, and a proper evaluation system for all community social service providers is required. Community social service, music mentoring service, resource-based view, dynamic capability, managerial ability jhkim@jejunu.ac.kr (Junghee KIM), djyoon@woosuk.ac.kr (Dongjin YOON) Asian J Human Services, 2014, 7:1-15. © 2014 Asian Society of Human Services Received