The Effect of Embodied Anthropomorphism of Personal Assistants on User Perceptions

Proceedings of the 33rd Australian Conference on Human-Computer Interaction Pub Date : 2021-11-30 DOI:10.1145/3520495.3520503

Eike Schneiders, Eleftherios Papachristos, N. V. Berkel

{"title":"The Effect of Embodied Anthropomorphism of Personal Assistants on User Perceptions","authors":"Eike Schneiders, Eleftherios Papachristos, N. V. Berkel","doi":"10.1145/3520495.3520503","DOIUrl":null,"url":null,"abstract":"We investigate the impact of anthropomorphism on embodied AI through a study of personal assistants (PA). The effects of physical embodiment remain underexplored while the consumer market for PAs shows an increase in the diversity of physical appearances of these products. We designed three fictional personal assistants with varying levels of embodied anthropomorphism. We validated that our prototypes differed significantly in levels of anthropomorphism (N = 26). We developed a set of identical videos for each device, demonstrating realistic end-user interaction across six scenarios. Using a between-subject video survey study (N = 150), we evaluate the impact of different levels of embodied anthropomorphism on the perception of personal assistants. Our results show that while anthropomorphism did not significantly affect the perception of Overall Goodness, it affected perceptions of Perceived Intelligence, Likeability, and the device’s Pragmatic Qualities. Finally, we discuss the implications of the identified relationships between anthropomorphism and user confidence in embodied AI systems.","PeriodicalId":290959,"journal":{"name":"Proceedings of the 33rd Australian Conference on Human-Computer Interaction","volume":"100 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"4","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Proceedings of the 33rd Australian Conference on Human-Computer Interaction","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1145/3520495.3520503","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}

引用次数: 4

Abstract

We investigate the impact of anthropomorphism on embodied AI through a study of personal assistants (PA). The effects of physical embodiment remain underexplored while the consumer market for PAs shows an increase in the diversity of physical appearances of these products. We designed three fictional personal assistants with varying levels of embodied anthropomorphism. We validated that our prototypes differed significantly in levels of anthropomorphism (N = 26). We developed a set of identical videos for each device, demonstrating realistic end-user interaction across six scenarios. Using a between-subject video survey study (N = 150), we evaluate the impact of different levels of embodied anthropomorphism on the perception of personal assistants. Our results show that while anthropomorphism did not significantly affect the perception of Overall Goodness, it affected perceptions of Perceived Intelligence, Likeability, and the device’s Pragmatic Qualities. Finally, we discuss the implications of the identified relationships between anthropomorphism and user confidence in embodied AI systems.

查看原文

微信好友朋友圈 QQ好友复制链接

本刊更多论文

个人助理拟人化对用户感知的影响

我们通过对个人助理(PA)的研究来研究拟人化对具身人工智能的影响。物理体现的影响仍未得到充分探索，而PAs的消费者市场显示出这些产品物理外观的多样性在增加。我们设计了三个虚构的个人助理，具有不同程度的拟人化。我们验证了我们的原型在拟人化程度上存在显著差异(N = 26)。我们为每个设备开发了一套相同的视频，展示了六种场景下真实的最终用户交互。通过一项受试者间视频调查研究(N = 150)，我们评估了不同程度的具身拟人化对个人助理感知的影响。我们的研究结果表明，虽然拟人化对整体善良的感知没有显著影响，但它影响了感知智力、亲和力和设备的实用品质。最后，我们讨论了拟人化与嵌入AI系统中用户信心之间已确定的关系的含义。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文去求助

来源期刊

Proceedings of the 33rd Australian Conference on Human-Computer Interaction

自引率

0.00%

发文量