Software Architecture of a System Designed for Churn Analysis and Customer Retention in Banking Industry

Erdal Bozan, Guven Gul, Umit Tigrak, Emir Demirci, Hakan Saribiyik, M. Aktaş
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引用次数: 1

Abstract

Within the scope of this research, a generic software architecture for the banking industry is proposed and studied to improve the analysis regarding customer retention and attrition. The prototype of the proposed architecture model is improved and its performance is tested in terms of scalability and responsiveness. The results are promising and indicating that the proposed system is serviceable.
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银行业客户流失分析与客户保留系统的软件体系结构
在本研究的范围内,提出并研究了银行业的通用软件架构,以改进有关客户保留和流失的分析。对所提出的体系结构模型原型进行了改进,并从可扩展性和响应性方面对其性能进行了测试。结果表明,所提出的系统是可行的。
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