The Business Core Application Seminar: Using Student Teams and Integrated Projects To Leverage Learning and Build Soft Skills

Abstract

This paper proposes an upper division business course, The Business Core Application Seminar, which supports three related notions in business education: integrated learning, active learning and the development of soft skills. The course encompasses a variety of student team projects culminating in a Global Expansion Feasibility Project which is course encompasses a variety of student team projects culminating in a Global Expansion Feasibility Project which is course encompasses a variety of student team projects culminating in a Global Expansion Feasibility Project which is described in detail. The course described has been delivered at a major midwestern university for many years and was recently recognized in an AACSB competition as utilizing creative and unique strategies for advancing the quality of education in business schools.