Knowledge Core Competence Strategy and Performance of Deposit Money Banks in Rivers State, Nigeria

Abstract

This paper examines the relationship between knowledge core competence strategy and performance of Deposit Money Banks in Rivers State, Nigeria. The research design adopted was survey research design through cross sectional design that examined how knowledge core competence strategy enhanced the performance of Deposit Money Banks in Rivers State, Nigeria. The population consisted of seventeen (17) regional Deposit Money Banks in Rivers State, Nigeria. The sample size of one hundred and seventy (170) was determined from the seventeen Regional Deposit Money Banks in Rivers State, Nigeria. This comprises of one (1) top manager, five (5) middle managers, and ten (10) lower managers. One hundred and seventy questionnaire were distributed, while hundred and thirty were retrieved and used for the analysis dues to some irregularities in answering the questions. The collected data was analyzed using the Spearman’s Rank Order Correlation Coefficient with the aid of Statistical Package for Social Science (SPSS) within a significance level of 0.05. The findings showed that there is a strong positive relationship between knowledge core competence strategy and performance of Deposit Money Banks in Rivers State, Nigeria. We therefore recommended that Deposit Money Banks in Rivers should implement adequate measures of knowledge core competences which includes; organizational area of interest, skill performance, technology, human capacity or know how that will enhance customers satisfaction and increase patronage of Deposit Money Banks in Rivers State, Nigeria.