International communication dynamics of U.S. street dance

Sizhe Sun, Junhui Li
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Abstract

Street dance was founded in late 1970s in the United States, and was introduced into China in late 1990s, which is more and more popular in young people. This paper analyzes the reasons why street dance is popular in the world from its characteristics, the main ways and means are, outstanding communicators; emphasis on performing communication; communication mode of “fitness club”; the fourth medium communication; communication mode of network media; choose economically developed areas to communicate; schools are the main carriers of its communication; communicate with emphasis on sports concepts; nature changes “from dance to sport”; street dance's inherent charm, and so on. The 21st century is an age with wide range of information, things spread also shows a wide range of trends, street dance carries the trend of modern information technology, uses all communication methods appropriate for its communication to transmit in the world, regardless of whether their nature is good or bad, it is amazing only in the use of modern means and skills of communication.
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美国街舞的国际传播动态
街舞诞生于20世纪70年代末的美国,90年代末传入中国,在年轻人中越来越受欢迎。本文从街舞的特点分析了街舞在世界范围内流行的原因,主要途径和手段是:优秀的传播者;强调执行沟通;“健身俱乐部”的传播模式;第四媒介传播;网络媒体的传播模式;选择经济发达地区进行交流;学校是其传播的主要载体;以运动概念为重点进行沟通;大自然的变化“从舞蹈到运动”;街舞的内在魅力等等。21世纪是一个信息大范围传播的时代,事物传播也呈现出大范围的趋势,街舞承载着现代信息技术的潮流,运用一切适合其传播的传播方式在世界范围内传播,无论其性质是好是坏,它仅在运用现代传播手段和技巧时才令人惊叹。
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