Demographic analysis of foreign visitors to the EXIT festival, Novi Sad

Ž. Bjeljac, Suzana Lovic
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引用次数: 6

Abstract

In this paper we studied the habits and behaviour of visitors of EXIT tourist event in Novi Sad. The research was conducted on a sample of 189 randomly selected respondents from abroad. The aim was to determine whether there is a difference in the motives of foreign tourists coming to EXIT, a selection of vehicles, as well as the use of various means of tourist propaganda and the structure of expenditure of funds at foreign visitors. EXIT festival, Novi Sad has been selected for the survey because of growing brand of the festival in the total tourist offer of Serbia, specific groups of visitors, the number of foreign tourists, the links with the locality of maintaining.
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诺维萨德EXIT节外国游客的人口统计分析
本文对诺维萨德EXIT旅游活动的游客习惯和行为进行了研究。这项研究是在189名随机抽取的海外受访者中进行的。目的是确定外国游客来EXIT的动机、车辆的选择、各种旅游宣传手段的使用和外国游客的资金支出结构是否存在差异。诺维萨德EXIT节之所以被选为调查对象,是因为这个节日在塞尔维亚的旅游总量、特定的游客群体、外国游客的数量以及与当地的联系中不断增长的品牌。
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