A Predictive Analysis of Retail Sales Forecasting using Machine Learning Techniques

D. M. U. Ashraf
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Abstract

In a retail industry, sales forecasting is an important part related to supply chain management and operations between the retailer and manufacturers. The abundant growth of the digital data has minimized the traditional system and approaches to do a specific task. Sales forecasting is the most challenging task for the inventory management, marketing, customer service and Business financial planning for the retail industry. In this paper we performed predictive analysis of retail sales of Citadel POS dataset, using different machine learning techniques. We implemented different regression (Linear regression, Random Forest Regression, Gradient Boosting Regression) and time series models (ARIMA LSTM), models for sale forecasting, and provided detailed predictive analysis and evaluation. The dataset used in this research work is obtained from Citadel POS (Point Of Sale) from 2013 to 2018 that is a cloud base application and facilitates retail store to carryout transactions, manage inventories, customers, vendors, view reports, manage sales, and tender data locally. The results show that Xgboost outperformed time series and other regression models and achieved best performance with MAE of 0.516 and RMSE of 0.63.
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使用机器学习技术对零售销售预测进行预测分析
在零售业中,销售预测是供应链管理和零售商与制造商之间运作的重要组成部分。数字数据的大量增长使传统的系统和方法最小化,以完成特定的任务。销售预测是零售行业库存管理、市场营销、客户服务和商业财务规划中最具挑战性的任务。在本文中,我们使用不同的机器学习技术对Citadel POS数据集的零售额进行了预测分析。采用不同的回归(线性回归、随机森林回归、梯度增强回归)和时间序列模型(ARIMA LSTM)进行销售预测,并进行详细的预测分析和评价。本研究使用的数据集来自Citadel POS (Point Of Sale) 2013年至2018年的数据集,该数据集是一个云基础应用程序,可帮助零售商店在本地进行交易、管理库存、客户、供应商、查看报告、管理销售和招标数据。结果表明,Xgboost优于时间序列和其他回归模型,MAE为0.516,RMSE为0.63,达到最佳性能。
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