An Outlook for Content UX in TV: The Emergence of Augmented Content

Sung Woo Kim, E. Park, Yae Eun Lee, Jong Sung Lee, D. Lee, Eun-Jin Kim
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引用次数: 1

Abstract

This case study describes the findings from our exploration on content user experience for next- generation live TV and VOD (Video-on-Demand) services. First, we introduce our background study on new trends in the TV industry. Based on this study, we list several keywords that characterize the content experience for next-generation TV. We then describe our interviews with six professionals working in content production. These interviews were conducted to verify our derived characteristics, and to collect the thoughts of these experts on the contribution of UX to future content production. Our study led us to a new research topic we call "Augmented Content," which we believe has significant potential to provide content UX for next- generation television services.
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电视内容用户体验展望:增强内容的出现
本案例研究描述了我们对下一代电视直播和视频点播服务的内容用户体验的探索结果。首先,我们介绍了我们对电视行业新趋势的背景研究。基于这项研究,我们列出了几个表征下一代电视内容体验的关键词。然后,我们描述了我们对六位从事内容制作的专业人士的采访。这些访谈是为了验证我们的衍生特征,并收集这些专家对UX对未来内容生产的贡献的想法。我们的研究将我们引向了一个新的研究主题,我们称之为“增强内容”,我们认为它具有为下一代电视服务提供内容用户体验的巨大潜力。
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