UTAUT2 to Analyze the Factor Influencing the Use of Virtual Reality Head Mounted Display Device

Abstract

Virtual reality (VR) Head Mounted Display (HMD) is not something new for the development aspect, yet still young in terms of commercialization. Various previous studies have been seen to focus on the potential use of VR headsets for productivity, especially in the fields of education, training and simulation. The emergence of affordable HMD VR products in the market raises questions as to the actual use of VR headsets in general. The UTAUT2 model was used in the analysis of data obtained through online surveys. Based on the data analysis, there are differences in terms of ‘purpose of use’ and ‘enjoyment rate’ from different user demographics. The data collection from this study is also seen to have the potential to be used as supporting data in application development for future virtual reality.