David Dumouchel, Yannick Dufresne, Richard Nadeau, William Poirier
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Abstract
Background: This study reflects on the low adoption rate of COVID Alert, the Canadian contact-tracing application, during the COVID-19 pandemic. Analysis: Using data from two representative surveys conducted in Canada in 2020, this article examines how the application’s attributes and citizens’ attitudes on the sanitary crisis and on technology may have influenced the low adoption rate of COVID Alert. Conclusions and implications: The results suggest that the application design was socially acceptable, that it was seen as useful, and that it was not perceived as risky or hard to use. Contrasting this evidence with the unpopularity of COVID Alert leads to the suggestion that the barrier to greater uptake may have partly come from the inability of its developers to effectively promote the application.
期刊介绍：
The objective of the Canadian Journal of Communication is to publish Canadian research and scholarship in the field of communication studies. In pursuing this objective, particular attention is paid to research that has a distinctive Canadian flavour by virtue of choice of topic or by drawing on the legacy of Canadian theory and research. The purview of the journal is the entire field of communication studies as practiced in Canada or with relevance to Canada. The Canadian Journal of Communication is a print and online quarterly. Back issues are accessible with a 12 month delay as Open Access with a CC-BY-NC-ND license. Access to the most recent year''s issues, including the current issue, requires a subscription. Subscribers now have access to all issues online from Volume 1, Issue 1 (1974) to the most recently published issue.
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