Analyse de l’image politique de François Legault sur Instagram pendant la crise de la COVID-19

IF 0.8 Q3 COMMUNICATION Canadian Journal of Communication Pub Date : 2023-09-01 DOI:10.3138/cjc-2022-0061
Josée Beaulieu, Mireille Lalancette
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Abstract

Background: This article addresses communications on Instagram by Québec Premier François Legault. We were particularly interested in his use of this platform to manage the COVID-19 crisis. For this article, we carried out a content, discourse, and visual analysis of the publications on the Instagram account of the Premier of Québec during two key periods, the beginning of the COVID-19 crisis from March 12 to April 13, 2020, and its continuation from January 6 to February 8, 2021. Analysis: We draw on a content, discourse, and visual analysis of the Premier’s messages on the Instagram platform to understand the strategies used by the Québec government on the Premier’s Instagram feed during the COVID-19 crisis. Conclusions and implications: Through this study, we show the uses of Instagram and how this platform was leveraged to communicate during the COVID-19 pandemic. Legault responded to the urgency of crisis management by showing strong leadership and staying on message.
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分析francois Legault在COVID-19危机期间在Instagram上的政治形象
背景:本文讨论了法国总理弗朗索瓦·勒高在Instagram上的交流。我们对他利用这个平台管理COVID-19危机特别感兴趣。本文对新冠肺炎危机开始的2020年3月12日至4月13日和持续的2021年1月6日至2月8日这两个关键时期,青海总理Instagram账号上的出版物进行了内容、话语和视觉分析。分析:我们通过对总理在Instagram平台上发布的信息进行内容、话语和视觉分析,了解中国政府在新冠肺炎危机期间在总理Instagram上使用的策略。结论和影响:通过这项研究,我们展示了Instagram的使用情况,以及在COVID-19大流行期间如何利用这个平台进行交流。Legault对危机管理的紧迫性做出了回应,表现出强有力的领导能力,并坚持己见。
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来源期刊
CiteScore
0.80
自引率
20.00%
发文量
51
期刊介绍: The objective of the Canadian Journal of Communication is to publish Canadian research and scholarship in the field of communication studies. In pursuing this objective, particular attention is paid to research that has a distinctive Canadian flavour by virtue of choice of topic or by drawing on the legacy of Canadian theory and research. The purview of the journal is the entire field of communication studies as practiced in Canada or with relevance to Canada. The Canadian Journal of Communication is a print and online quarterly. Back issues are accessible with a 12 month delay as Open Access with a CC-BY-NC-ND license. Access to the most recent year''s issues, including the current issue, requires a subscription. Subscribers now have access to all issues online from Volume 1, Issue 1 (1974) to the most recently published issue.
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