International product rollout strategies and performance: the moderating effects of product innovativeness, order of entry and firm size

IF 1.2 4区 管理学 Q4 MANAGEMENT European Journal of International Management Pub Date : 2023-01-01 DOI:10.1504/ejim.2023.133937
Nik Mohd Hazrul Nik Hashim, Amin Ansary
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来源期刊
CiteScore
2.00
自引率
5.60%
发文量
63
期刊介绍: EJIM is the first international journal devoted entirely to fostering an understanding of issues in international management theory and practice in the newly expanded European arena – including the underrepresented regions of Northern, Central and Eastern Europe – and to providing both conceptual and functional implications useful for the further development of research, teaching practices, and managerial techniques. EJIM also solicits literature that allows for a broader interpretation of research – it welcomes not only papers which adhere to the most common research standards (i.e., largely based on hypothesis testing using quantitative methods), but also those that introduce a more European perspective through qualitative and interdisciplinary contributions.
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