Understanding sales representatives’ unreliable lead management efforts: contingent impacts of sales managers’ goal and process control behaviors

Jan Altenscheidt, Sophie-Charlotte Ernst, Christian Schmitz
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Abstract

Sales representatives (reps) frequently exhibit a lack of lead management effort and sales managers need to determine why so that they can address the problem. Scant insights exist into which leade...
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了解销售代表不可靠的潜在客户管理工作:销售经理目标和过程控制行为的偶然影响
销售代表经常表现出缺乏潜在客户管理的努力,销售经理需要确定原因,以便他们能够解决问题。人们对导致……的原因知之甚少。
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来源期刊
CiteScore
5.70
自引率
36.40%
发文量
32
期刊介绍: As the only scholarly research-based journal in its field, JPSSM seeks to advance both the theory and practice of personal selling and sales management. It provides a forum for the exchange of the latest ideas and findings among educators, researchers, sales executives, trainers, and students. For almost 30 years JPSSM has offered its readers high-quality research and innovative conceptual work that spans an impressive array of topics-motivation, performance, evaluation, team selling, national account management, and more. In addition to feature articles by leaders in the field, the journal offers a widely used selling and sales management abstracts section, drawn from other top marketing journals.
期刊最新文献
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