Understanding Users’ Voluntary Switching Behavior for User Interfaces of Intelligent Personal Assistant Devices

IF 6.9 3区管理学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS Information Systems Frontiers Pub Date : 2024-01-04 DOI:10.1007/s10796-023-10459-6

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Abstract

Intelligent voice user interfaces (UIs) are increasingly accepted by users to replace traditional ones to operate intelligent personal assistant devices. This study developed a model to explicate the key factors influencing users’ voluntary switching behavior between traditional UIs and intelligent voice ones from push-pull-mooring framework perspective, which considers the push effect from two dimensions of perceived inconvenience, the pull effect from three factors based on perceived value, and the mooring effect from switching costs. A mixed-methods approach is adopted to explore pull factors (qualitative) and validate model (quantitative). The model was validated based on 259 respondents using both traditional UI and intelligent voice one of smart home devices from China. The results indicated that all push (extrinsic and intrinsic inconvenience), pull (interface adaptivity, playfulness, and social presence) and mooring (switching costs) factors significantly affect switching intention and then affect actual behavior. The implications for research and practice are discussed.

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了解智能个人助理设备用户界面的用户自愿切换行为

摘要智能语音用户界面（UIs）正被越来越多的用户所接受，以取代传统的用户界面来操作智能个人助理设备。本研究建立了一个模型，从 "推-拉-停泊 "框架的角度解释了影响用户在传统用户界面和智能语音用户界面之间自愿切换行为的关键因素，该模型考虑了感知不便两个维度的推效应、基于感知价值的三个因素的拉效应和切换成本的停泊效应。研究采用混合方法探讨拉动因素（定性）并验证模型（定量）。基于 259 名受访者同时使用中国智能家居设备的传统用户界面和智能语音，对模型进行了验证。结果表明，所有推动因素（外在和内在的不便）、拉动因素（界面适应性、可玩性和社交存在感）和停泊因素（转换成本）都会显著影响转换意向，进而影响实际行为。本文讨论了这些因素对研究和实践的影响。

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来源期刊

Information Systems Frontiers 工程技术-计算机：理论方法

CiteScore

13.30

自引率

18.60%

发文量

127

审稿时长

9 months

期刊介绍： The interdisciplinary interfaces of Information Systems (IS) are fast emerging as defining areas of research and development in IS. These developments are largely due to the transformation of Information Technology (IT) towards networked worlds and its effects on global communications and economies. While these developments are shaping the way information is used in all forms of human enterprise, they are also setting the tone and pace of information systems of the future. The major advances in IT such as client/server systems, the Internet and the desktop/multimedia computing revolution, for example, have led to numerous important vistas of research and development with considerable practical impact and academic significance. While the industry seeks to develop high performance IS/IT solutions to a variety of contemporary information support needs, academia looks to extend the reach of IS technology into new application domains. Information Systems Frontiers (ISF) aims to provide a common forum of dissemination of frontline industrial developments of substantial academic value and pioneering academic research of significant practical impact.