‘Becoming’ a global leader: China’s evolving official media discourse in Xi’s New Era

IF 1.5 Q2 COMMUNICATION Global Media and Communication Pub Date : 2023-11-15 DOI:10.1177/17427665231209617
Xiaoling Zhang, Gareth Shaw
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Abstract

This paper investigates the discourses on the Belt and Road Initiative (BRI) from China Global Television Network’s YouTube channel. As China’s key diplomatic initiative, the BRI discourses provide us rich resources to understand how China wants the international community to see it, and how it intends to lead the world. The paper finds that China has developed a much clearer vision and more consistent discourse on the world order and its role in it. However, our data produces no evidence to support the claim that China wants to take over the existing global order. Rather, China seeks legitimacy to share global leadership.
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成为 "全球领袖习近平新时代中国官方媒体话语的演变
本文研究了中国环球电视网 YouTube 频道中有关 "一带一路 "倡议(BRI)的论述。作为中国的重要外交倡议,"一带一路 "倡议的论述为我们了解中国希望国际社会如何看待它以及它打算如何引领世界提供了丰富的资源。本文发现,中国对世界秩序及其在其中的作用有了更清晰的认识和更一致的论述。然而,我们的数据没有证据支持中国想要接管现有全球秩序的说法。相反,中国寻求的是分享全球领导权的合法性。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
2.50
自引率
0.00%
发文量
16
期刊介绍: Global Media and Communication is an international peer-reviewed journal launched in April 2005 as a key forum for articulating critical debates and developments in the continuously changing global media and communications environment. As a pioneering platform for the exchange of ideas and multiple perspectives, the journal addresses fresh and contentious research agendas and promotes an academic dialogue that is fully transnational and transdisciplinary in its scope. With a network of ten regional editors around the world, the journal offers a global source of material on international media and cultural processes. Special features include interviews, reviews of recent media developments and digests of policy documents and data reports from a variety of countries.
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