Connecting people to conservation agencies through social media posts: an examination of the power of marketing that zoos maintain

IF 1.1 Q3 SOCIAL WORK Social Work in Mental Health Pub Date : 2024-02-15 DOI:10.1080/15332985.2024.2317292
Ezekiel Miller
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引用次数: 0

Abstract

We examined one calendar year of Facebook posts by 10 AZA accredited zoos to compare how often zoos mention small, large, and government conservation agencies. Findings include no significant diffe...
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通过社交媒体帖子将人们与自然保护机构联系起来:考察动物园的营销能力
我们研究了 10 家获得 AZA 认证的动物园在 Facebook 上发布的一个日历年的帖子,以比较动物园提及小型、大型和政府保护机构的频率。研究结果表明,动物园和动物园之间没有明显的差异。
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来源期刊
CiteScore
1.90
自引率
0.00%
发文量
34
期刊介绍: Social Work in Mental Health is an exciting contribution from the editors of our highly respected journal, Social Work in Health Care. This journal offers quality articles on clinical practice, education, research, collaborative relationships, mental health policy, and the delivery of mental health care services. This scholarly, creative, and lively journal presents material valuable to social workers in all sectors of mental health care. It is devoted to social work theory, practice, and administration in a wide variety of mental health care settings. Social Work in Mental Health will help you improve your practice in these areas, demonstrating the vital role of social services in mental health care delivery systems.
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