Exploring nature-based physical activity as a catalyst for sustainable entrepreneurial intentions in sport science students

Abstract

Universities should contribute to the Sustainable Development Goals (SDGs) of the 2030 Agenda and promoting sustainable entrepreneurial intentions among students can help achieve this aim. Sport science students have strong entrepreneurial skills, making the sports sector a potential avenue for SDG contributions. However, there is a lack of research on the impact of sport in natural environments on sustainable entrepreneurial intentions. This study aims to address this gap by analyzing the relationship between physical-sports practice in nature and sustainable entrepreneurship among sport science students. The study comprised 555 sport science students, averaging 21.67 (SD = 3.88) years old. Results revealed that students who engaged in sports in natural environments scored significantly higher (p < .05) in all sustainable entrepreneurship variables. Additionally, the study found that physical-sports practice in nature played a mediating role between sustainability attitudes and sustainable entrepreneurial intentions among these students. This demonstrates the potential transfer of sustainable values and attitudes through nature-based sports. By leveraging the positive influence of physical-sports practice in natural environments, universities can foster the development of sustainable entrepreneurial mindsets among students. Therefore, the role of natural environments in higher education should be considered to favor a more sustainable management mentality in future graduates.