Islamic Crowdfunding and Social Entrepreneurship: The Effect of Organizational Orientation Rhetoric on Crowdfunding Success

Ali Rama, Bahrul Yaman
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Abstract

Crowdfunding campaign narratives function as signalling tools for social entrepreneurs, conveying organisational values to potential backers. In this study, we analyse 18,420 campaigns from 128 cou...
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伊斯兰众筹与社会企业家精神:组织导向修辞对众筹成功的影响
众筹活动叙事是社会企业家的信号工具,向潜在支持者传达组织价值。在这项研究中,我们分析了来自 128 个国家的 18,420 个众筹活动。
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CiteScore
9.60
自引率
13.30%
发文量
23
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