Antecedents of memorable heritage tourism experiences: an application of stimuli–organism–response theory

IF 3 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM International Journal of Tourism Cities Pub Date : 2024-04-17 DOI:10.1108/ijtc-02-2024-0051

Erose Sthapit, Brian Garrod, Dafnis N. Coudounaris, Siamak Seyfi, Ibrahim Cifci, Tan Vo-Thanh

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Abstract

Purpose

Based on stimulus-organism-response theory, this study aims to develop and tests a model of memorable heritage tourism experience (MHTE). The model proposes that experiencescape, experience co-creation, education and photography are important antecedents of MHTE, which is then a driver of place attachment.

Design/methodology/approach

Data for this study were collected using a Web-based questionnaire of people aged 18 years and over who had a heritage tourism experience during the previous three months (February–April 2023). The survey was distributed in May 2023 using Amazon Mechanical Turk (MTurk). A survey link was posted on MTurk, which remained active for the first week of May 2023. Out of the 283 responses received, 272 were valid responses from individuals who met the participation criteria.

Findings

Experiencescape, experience co-creation, education and photography were found to be positive drivers of the MHTE, with a positive relationship between MHTE and place attachment.

Originality/value

Many studies linked to memorable tourism experience (MTE) mainly replicate Kim, Ritchie, & McCormick’s (2012) MTE scale, regardless of the specific study context. This study offers an alternative framework through which alternative antecedents and outcomes of tourists’ MTE can be identified.

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令人难忘的遗产旅游体验的先决条件：刺激-机体-反应理论的应用

目的本研究以刺激-有机体-反应理论为基础，旨在建立并检验难忘遗产旅游体验（MHTE）模型。该模型提出，体验景观、体验共创、教育和摄影是难忘遗产旅游体验的重要前因，而难忘遗产旅游体验又是地方依恋的驱动力。设计/方法/途径本研究的数据是通过网络问卷收集的，调查对象是在过去三个月（2023 年 2 月至 4 月）中有过遗产旅游体验的 18 岁及以上人群。调查问卷于 2023 年 5 月通过 Amazon Mechanical Turk (MTurk) 发布。在 MTurk 上发布了一个调查链接，该链接在 2023 年 5 月的第一周一直处于激活状态。在收到的 283 份回复中，272 份是来自符合参与标准的个人的有效回复。研究结果发现，体验景观、体验共创、教育和摄影是 MHTE 的积极驱动因素，MHTE 与地方依恋之间存在正相关关系。原创性/价值许多与难忘旅游体验（MTE）相关的研究主要是复制 Kim、Ritchie、& McCormick（2012）的 MTE 量表，而不考虑具体的研究背景。本研究提供了一个替代框架，通过该框架可以确定游客难忘旅游体验的其他前因和结果。

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来源期刊

International Journal of Tourism Cities HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

5.90

自引率

11.50%

发文量

期刊介绍： A peer-reviewed journal, the International Journal of Tourism Cities provides an international forum for the critical study of urban tourism and tourism cities. The journal aims to be inter-disciplinary in its appreciation of tourism cities and tourism in urban areas, and welcomes original, theoretically-informed articles from those involved in the planning, management or marketing of tourism in city destination or places adjoining urban areas. Urban tourism and travel cover many disciplines and impinge on numerous aspects of daily life within cities. Moreover, they play a key role in domestic and international tourism in most countries, and cities often function as key travel gateways and tourism destinations. The International Journal of Tourism Cities contents include primary research articles, expert discussions on current urban tourism issues, and tourism city case studies. Articles are selected that are relevant to both academics and practitioners. The journal particularly encourages contributions on contemporary topics and issues in urban tourism including smart cities and tourism, environmental impact and sustainable tourism development in cities, citizen and stakeholder involvement in tourism, city destination governance, and the development of policies and standards for city tourism development. The International Journal of Tourism Cities has four distinct purposes: To encourage greater research and scholarship related to tourism in urban settings. To stimulate more interdisciplinary research on tourism in cities, particularly the integration of tourism and urban studies theories and principles. To generate more research studies on tourism at the edge of cities, where urban and rural areas converge. To create more literature on best practices in city tourism worldwide through in-depth analyses and the production of exemplary case studies.