Proactive insights into place management: spatiotemporal effects of street food activities in public spaces

Abstract

Purpose This paper aims to investigate the utilisation of street food to redefine place management in public spaces in Egypt. The study examines the spatiotemporal effects of this approach, considering the preferences of both vendors and consumers alongside contextual design factors. Design/methodology/approach In this study, conducted in Cairo, Egypt, a spatial ethnographic approach was used to delve into the process of place management in areas hosting street food activities. Focus group interviews were conducted with a random sample of street food vendors and consumers. Findings The results of this case study confirm the significant impact of street food on its surroundings, emphasising the importance of the people–place relationship. Insights from group interviews shed light on essential questions regarding the timing, location and drivers of spatiotemporal effects around food activity areas, as well as the entities controlling these effects and their mechanisms. The findings underscore the necessity of harmoniously balancing the needs of vendors and consumers without detrimentally affecting the context. Practical implications The proactive insights gleaned from this study hold potential for replication in other cities, offering valuable insights into the roles and specialisations of actors involved in managing street food places. However, achieving a more comprehensive understanding of stereotypes and underlying themes is imperative. Originality/value This study contributes to filling a research gap by exploring strategies to integrate vendors’ and consumers’ preferences and designs into specific contexts. It provides proactive and preventive solutions to mitigate adverse spatiotemporal effects of street food activities within the studied context.