{"title":"Creating and Capturing Value with Physical-Digital Experiential Consumer Offerings","authors":"Johanna Lorenz, Leona Chandra Kruse, Jan Recker","doi":"10.1080/07421222.2024.2376386","DOIUrl":null,"url":null,"abstract":"Through a multiple-case study of seven German providers, we explore the architecture of commercial offerings of consumer experiences, such as wine-tastings, craft workshops, or wellness activities,...","PeriodicalId":50154,"journal":{"name":"Journal of Management Information Systems","volume":"45 1","pages":""},"PeriodicalIF":5.9000,"publicationDate":"2024-09-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Management Information Systems","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1080/07421222.2024.2376386","RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"COMPUTER SCIENCE, INFORMATION SYSTEMS","Score":null,"Total":0}
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Abstract
Through a multiple-case study of seven German providers, we explore the architecture of commercial offerings of consumer experiences, such as wine-tastings, craft workshops, or wellness activities,...
期刊介绍：
Journal of Management Information Systems is a widely recognized forum for the presentation of research that advances the practice and understanding of organizational information systems. It serves those investigating new modes of information delivery and the changing landscape of information policy making, as well as practitioners and executives managing the information resource.
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