In Case You Haven't Heard…

Abstract

Bobbie, the mom-founded and led infant feeding company, is proud to join forces with singer and Bobbie MotherBoard Member Meghan Trainor to launch ‘Ask For Help’, a campaign that sheds light on the critical challenges new parents face postpartum and the importance of mental health support during the fourth trimester, businesswire reported Jan. 9. “The Surgeon General's recent report shows that American parents are not well. They are full of anxiety and stress to a point that being a parent now comes with a health warning in the U.S.,” said Laura Modi, CEO and co-founder of Bobbie and mom of four. “Meghan Trainor, a Bobbie mom and MotherBoard member, is sharing her own postpartum struggles — including the need to up her antidepressants after having her second baby — as a reminder that it's ok to accept help — and it's ok to ask for help.” The campaign is encouraging new parents to ‘Ask for Help’ and in return, is offering 50 parents a ‘Bobbie Care Package’ of a $500 grant alongside parenting essentials like a one-month Coterie diaper subscription, annual membership to Care.com, access to Poppyseed Health, and a Thrive Market annual membership.