{"title":"‘How might we?’: Studying new venture ideation in and through practices","authors":"Mart Nicolai, Neil Aaron Thompson","doi":"10.1016/j.scaman.2023.101275","DOIUrl":null,"url":null,"abstract":"<div><p>Recent scholarship focuses on new venture ideation—the process of generating and developing new venture ideas—separately from venture development, as the creation of new ventures begins with new venture ideas. In this study, we ask which practices are being enacted to carry out new venture ideation, and how and why are they constituted by aspiring entrepreneurs. By conducting a video ethnography, we find that aspiring entrepreneurs utilize six practices, i.e., <em>‘how might we’, ‘seeing’, ‘do you mean’, ‘yes, and’, ‘invitation’, and ‘but, what’</em> linked to the formulation, explaining, extending and questioning of new venture ideas. Our study extends the relational perspective of new venture ideation by detailing the relations between conversation, bodies and visual artefacts that facilitate the joint exercise of entrepreneurial imagination.</p></div>","PeriodicalId":47759,"journal":{"name":"Scandinavian Journal of Management","volume":null,"pages":null},"PeriodicalIF":2.0000,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Scandinavian Journal of Management","FirstCategoryId":"91","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0956522123000167","RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"MANAGEMENT","Score":null,"Total":0}
引用次数: 1
Abstract
Recent scholarship focuses on new venture ideation—the process of generating and developing new venture ideas—separately from venture development, as the creation of new ventures begins with new venture ideas. In this study, we ask which practices are being enacted to carry out new venture ideation, and how and why are they constituted by aspiring entrepreneurs. By conducting a video ethnography, we find that aspiring entrepreneurs utilize six practices, i.e., ‘how might we’, ‘seeing’, ‘do you mean’, ‘yes, and’, ‘invitation’, and ‘but, what’ linked to the formulation, explaining, extending and questioning of new venture ideas. Our study extends the relational perspective of new venture ideation by detailing the relations between conversation, bodies and visual artefacts that facilitate the joint exercise of entrepreneurial imagination.
期刊介绍：
The Scandinavian Journal of Management (SJM) provides an international forum for innovative and carefully crafted research on different aspects of management. We promote dialogue and new thinking around theory and practice, based on conceptual creativity, reasoned reflexivity and contextual awareness. We have a passion for empirical inquiry. We promote constructive dialogue among researchers as well as between researchers and practitioners. We encourage new approaches to the study of management and we aim to foster new thinking around management theory and practice. We publish original empirical and theoretical material, which contributes to understanding management in private and public organizations. Full-length articles and book reviews form the core of the journal, but focused discussion-type texts (around 3.000-5.000 words), empirically or theoretically oriented, can also be considered for publication. The Scandinavian Journal of Management is open to different research approaches in terms of methodology and epistemology. We are open to different fields of management application, but narrow technical discussions relevant only to specific sub-fields will not be given priority.
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