Transformative service research methodologies for vulnerable participants

IF 2.4 4区 管理学 Q3 BUSINESS International Journal of Market Research Pub Date : 2023-03-01 DOI:10.1177/14707853221139204
S. Dodds, Jörg Finsterwalder, G. Prayag, Ilayaraja Subramanian
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引用次数: 4

Abstract

Understanding vulnerable consumers when conducting Transformative Service Research (TSR) is essential but these consumers and their contexts are often complex and difficult to research. Despite a movement towards TSR methodologies suitable for studying vulnerable participants and their contexts, a comprehensive framework that can guide service researchers is lacking. The purpose of this paper is to investigate appropriate methods, procedures, and protocols that permit researching a wide range of vulnerable groups and exposures to vulnerable situations in TSR. This is undertaken via a review of the literature and the authors’ reflections of their experiences with researching vulnerability in various configurations (e.g., disasters, refugees, healthcare, disability, and older people). Through an iterative process of personal case reflections and group discussions blended with extant literature, patterns and insights regarding appropriate research protocols, techniques, processes, and sampling are identified. These insights contribute to the development of a comprehensive TSR framework in five research method areas including 1) consideration of the context, researcher, support persons and participants, 2) recruitment considerations relating to sampling, 3) recruitment considerations in terms of ethics and set-up, 4) data collection considerations relating to research protocol and set-up, and 5) data collection considerations. The framework can guide both academics and practitioners to enhance research outcomes for both participants and researchers.
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变革服务研究方法为弱势参与者
在进行转型服务研究(TSR)时,了解弱势消费者是至关重要的,但这些消费者及其背景往往很复杂,很难进行研究。尽管正在朝着适合研究弱势参与者及其背景的TSR方法发展,但缺乏一个能够指导服务研究人员的全面框架。本文的目的是研究适当的方法、程序和协议,以研究TSR中广泛的弱势群体和弱势情况。这是通过审查文献和作者对他们在各种情况下(如灾害、难民、医疗保健、残疾和老年人)研究脆弱性的经验的反思来进行的。通过个人案例反思和小组讨论的迭代过程,结合现有文献,确定了有关适当研究方案、技术、过程和抽样的模式和见解。这些见解有助于在五个研究方法领域制定全面的TSR框架,包括1)对背景、研究人员、支持人员和参与者的考虑,2)与抽样有关的招聘考虑,3)伦理和设置方面的招聘考虑;4)与研究方案和设置有关的数据收集考虑,以及5)数据收集注意事项。该框架可以指导学术界和从业者提高参与者和研究人员的研究成果。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
6.00
自引率
6.70%
发文量
38
期刊介绍: The International Journal of Market Research is the essential professional aid for users and providers of market research. IJMR will help you to: KEEP abreast of cutting-edge developments APPLY new research approaches to your business UNDERSTAND new tools and techniques LEARN from the world’s leading research thinkers STAY at the forefront of your profession
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