K. Thirumaran, Zohre Mohammadi, Simona Azzali, Emiel L. Eijdenberg, Gerardine Donough-Tan
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引用次数: 0
Abstract
ABSTRACT The position of heritage hotels in place making narratives is not secure, given the challenges of new local developments and larger international forces. This research examines Singapore’s iconic luxury heritage hotel, Raffles Singapore, against the relatively new hotels, The Fullerton Hotel Singapore and Marina Bay Sands, to identify the nexus between the island city-state’s historical and contemporary position in the changing hospitality landscape, specifically addressing the concept of place making as a dynamic narrative. Applying sentiment analysis, 454 hotel guest reviews on internationally recognized travel websites were examined. The findings suggest that the dominance of a luxury heritage hotel in the narratives of place making can shift over time, subject to postmodern architectural developments in the hotel landscape and competition from other luxury heritage hotels with iconic and location histories. A key contribution to the hospitality discipline is the measurement of a luxury heritage hotel’s staying power through continuous place making amid glocal challenges. The significance of the findings should alert hospitality practitioners specializing in marketing to potential shifts arising from continuing new competitive narratives in place making.
期刊介绍：
The Journal of Heritage Tourism ( JHT ) is a peer-reviewed, international transdisciplinary journal. JHT focuses on exploring the many facets of one of the most notable and widespread types of tourism. Heritage tourism is among the very oldest forms of travel. Activities such as visits to sites of historical importance, including built environments and urban areas, rural and agricultural landscapes, natural regions, locations where historic events occurred and places where interesting and significant living cultures dominate are all forms of heritage tourism. As such, this form of tourism dominates the industry in many parts of the world and involves millions of people. During the past 20 years, the study of tourism has become highly fragmented and specialised into various theme areas, or concentrations. Within this context, heritage tourism is one of the most commonly investigated forms of tourism, and hundreds of scholars and industry workers are involved in researching its dynamics and concepts. This academic attention has resulted in the publication of hundreds of refereed articles in various scholarly media, yet, until now there has been no journal devoted specifically to heritage tourism; Journal of Heritage Tourism was launched to fill this gap. JHT seeks to critically examine all aspects of heritage tourism. Some of the topics to be explored within the context of heritage tourism will include colonial heritage, commodification, interpretation, urban renewal, religious tourism, genealogy, patriotism, nostalgia, folklore, power, funding, contested heritage, historic sites, identity, industrial heritage, marketing, conservation, ethnicity, education and indigenous heritage.
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