{"title":"Assessing the Media for Effective Education towards Attitudinal Change during COVID-19 Outbreak in Lagos, Nigeria","authors":"N. Okorie","doi":"10.31901/24566772.2021/15.1-2.626","DOIUrl":null,"url":null,"abstract":"ABSTRACT This study examined the media for effective education towards attitudinal change during COVID-19 outbreak in Lagos, Nigeria. This study was anchored on agenda setting and social marketing theories to understand the potential role of the media for health communication interventions. The survey research method was used, while the online questionnaire served as the data instrument. The results showed that almost half of the study sample indicated that they had read sufficient number of newspaper reports on COVID-19 in Nigeria, while more than 30 percent of the respondents had occasionally read newspaper reports on COVID-19 in Nigeria. It was recommended that television and social media platforms should be used to tailor messages that can demonstrate the nature and dangers of viral disease such as COVID-19 so as to influence positive priority behaviours.","PeriodicalId":39279,"journal":{"name":"Studies on Ethno-Medicine","volume":" ","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2021-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Studies on Ethno-Medicine","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.31901/24566772.2021/15.1-2.626","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"Social Sciences","Score":null,"Total":0}
引用次数: 1
Abstract
ABSTRACT This study examined the media for effective education towards attitudinal change during COVID-19 outbreak in Lagos, Nigeria. This study was anchored on agenda setting and social marketing theories to understand the potential role of the media for health communication interventions. The survey research method was used, while the online questionnaire served as the data instrument. The results showed that almost half of the study sample indicated that they had read sufficient number of newspaper reports on COVID-19 in Nigeria, while more than 30 percent of the respondents had occasionally read newspaper reports on COVID-19 in Nigeria. It was recommended that television and social media platforms should be used to tailor messages that can demonstrate the nature and dangers of viral disease such as COVID-19 so as to influence positive priority behaviours.
期刊介绍：
Studies on Ethno-Medicine is a peer reviewed, internationally circulated journal. It publishes reports of original research, theoretical articles, timely reviews, brief communications, book reviews and other publications in the interdisciplinary field of ethno-medicine. The journal serves as a forum for physical, social and life scientists as well as for health professionals. The transdisciplinary areas covered by this journal include, but are not limited to, Physical Sciences, Anthropology, Sociology, Geography, Life Sciences, Environmental Sciences, Botany, Agriculture, Home Science, Zoology, Genetics, Biology, Medical Sciences, Public Health, Demography and Epidemiology. The journal publishes basic, applied and methodologically oriented research from all such areas. The journal is committed to prompt review, and priority publication is given to manuscripts with novel or timely findings, and to manuscript of unusual interest. Further, the manuscripts are categorised under three types, namely - Regular articles, Short Communications and Reviews. The researchers are invited to submit original papers in English (papers published elsewhere or under consideration elsewhere shall not be considered).
京公网安备 11010802042870号
京ICP备2023020795号-1
分享
求助内容：
应助结果提醒方式：
扫码关注我们
